8 crm system kpis yekutevera chiteshi chemunhu manejimendi

Kutaurira chiteshi, maitiro ayo mumwe mubato anogadzira iyo iyo iyo iyo imwe misika iyo, yakajairika mazuva ano. Pano, tinowana mukana wekuwedzera kutengesa apo mumwe wako anowanawo mari. Iko hakuna kudikanwa kwekuhaya vashandi, vadzidzise, ​​kana kutarisa kweumwe neumwe mushandi kuita. Nekudaro, kuongorora chiteshi chekudyidzana manejimendi zvinotaridzika zvakaoma.

Sezvo zvichida ivhu raakapa simba, uchishandisa metleti dzakakosha. Nomufaro, tine crm system kpis yekuongorora uku. Shandisa izvi zviratidzo zvekuita kusarudza kana mubatanidzwa wako uri munzira chaiyo. Saka, verenga pazasi:

1. Avhareji Deal Saizi

Iyo ndiyo mari iyo iyo mutengi anoshandisa pane yako chigadzirwa kana sevhisi. Kuti uverenge mari iyi, iwe unofanirwa kupatsanura huwandu hwese hwakagamuchirwa nevatengi nehuwandu hwehuwandu hwezvibvumirano mukati menguva iyoyo.

Semuenzaniso, kambani yakavhara 2 inobata mumazuva gumi nemashanu apfuura. Mari yemubhadharo wega wega ndeye $ 200 uye $ 400. Saka, avhareji yakaenzana saizi ndeye $ 300.

Kuongorora iyi modhi kwakakosha pakukura kwebhizinesi. Kana isu tichida kuwedzera iyo avhareji yekubatana, tinogona kuunza shanduko dzinogona kuwedzera mari yepakati yakagadzirwa kubva kune mumwe nemumwe mutengi. Kune izvi, tinogona kubvunza vatengesi vekutengesa kuti vatarise kukosha kwekambani, simbisa zvakanakira kusiyanisa, uye kunzwisisa pfungwa dzekurwadziwa.

Nekudaro, kana iyo avhareji yakaenzana saizi iri kuwedzera nenguva, mumwe wako akatengesa ari kuita zvakanaka. Ivo vari kuwana mamwe makomendi, uye bhizinesi rako riri kuburitsa imwe mari.

2. Deal kuverenga

Deal kuverenga inoreva huwandu hwezvibodzwa zvakavharwa nechikwata pane imwe nguva. Kuverengera kukuru kwekurota kwemuridzi wese webhizinesi. Asi, kukosha kwakabudirwazve kubva pane izvi zvibvumirano zvakatonyanya kukosha. Iyi Deal kuverenga inoita basa rinokosha muChinyorwa Kwawakabatana naye. Semuenzaniso, kuverenga kwakakwirira kakawanda kuchaita kuti muridzi webhizinesi ashandise zvakawanda pane zvekutengesa software, kutaurirana kwekutengesa, kutengesa nzira, nezvimwe, vafambidzana vachatsvakwa mukuita kwavo basa.

3. Mukana Pipiline

Imwe kPI ndiyo mukana wemukana. Sezvinoratidzwa zita, rinotiudza nezve mikana iyo bhizinesi rinogona kushandura. Asi, pane imwe nguva iyo. Kana mukana wacho uchichinjirwa kumakwikwi, tinorasa.

Izvo zvakanakira kufungidzira uko mapoka ekutengesa ari kumira. Vakawana zvavanoda here? Ndedzipi shanduko dzavakaita kubva pamwedzi apfuura?

Imwe nzira yakanakisa yekutarisa iyo Pombi yemukana ndeyekumutsa iyo itst uye crm pane zvese zvazvino zvinotungamira. Ini ndinoshandisa crm yezvinhu zvivakwa kuti ndiwane ruzivo mumukana wangu mune bhizinesi rezvivakwa.

4. Kushambadzira zviteshi

Kuongororwa kwezvikamu zvakasiyana mune zvekushambadzira chiteshi chechiteshi kunopa ruzivo rukuru. Semuenzaniso, timu yekushambadzira inokamura kuedza kwayo mumapoka akasiyana-siyana senge yakabhadharwa, yakawanikwa, uye ine nzira. Kuongororwa kwechimwe chiteshi kunotibatsira kunzwisisa kwatinomira parizvino. Kunze kweizvi, zvinobatsira mukugadzira ramangwana mazano.

Funga nezve kambani isiri kuzadzisa mhedzisiro mune yakabhadharwa midhiya sezvinoenzaniswa neyakawana uye yairo. Zvino, hapana chikonzero chekudyara mari yakawanda mune iyi chiteshi. Saizvozvo, tinogona kutarisa nezvehukama hwechitatu-hwechitatu kana nyaya dzakawana hadzina kupa zvaunoda mhedzisiro.

5. Yepedyo chiyero

Muyero wepedyo chiratidzo chakakosha chinotitaurira huwandu hwekutungamira kwaenda kune yekupedzisira kutenga kunze kwezvese tarisiro. Asi, iyi KPI yega haigoni kuona maitiro akawandisa wechikwata. Pane zvinhu zvakawanda zvine mutoro wekusangana kwewero. Izvi zvinosanganisira nzvimbo, mwaka, maitiro, nezvimwe.

Semuenzaniso, huwandu hwepedyo hwe ice cream vazhinji vanowedzera panguva yekutengesa-kutengesa nguva yezhizha uye inoramba yakadzika panguva yeWinters.

Asi, iyi KPI inotiudza zvimwe zvinhu zvakawanda. Isu tinogona kuona maitiro ekutengesa echikwata pamwe nekukanganiswa kwemhando itsva.

6. DELE VELELTHY

Sezvo zita rinoratidza, rinotiudza kumhanya kwekugadzira mari. Ehe, kubudikidza neiyi KPI, tinosvika pakuziva nguva yekuita zvekutengesa. Kana isu tiri kuenda neyekurekodhi huru, bhizinesi redu riri kumhanya nekumhanya kwakanyanya. Mune mamwe mazwi, kana vhezheni yacho yakakwira, isu tichakwanisa kuvhara zvakawanda zvibvumirano munguva shoma. Saka, tinogona kuchengetedza nguva yemamwe madhiri.

Pano, vatariri veChannel vanogona kutora basa rakakura. Kuedza kwavo kunogona kukanganisa zvakananga izvi velocity. Kana vachikweva zvigadzirwa nenzira yakanakisa, vanhu vachatanga kutenga vasina mashoma kutaurirana.

7. Mhando yepamusoro

Mhando yemhando inotitaurira nezve zvibvumirano zvizere zvatakakunda uye huwandu hwakazara hwaigadzira kubudikidza navo. Ichi chiratidzo chikuru chekuenzanisa kuita kwekare. Pamusoro pezvo, kana isu tine varoorani vazhinji, zvinotipa ongororo iri nani pakati pavo. Nekudaro, isu tinogona kunyatso tarisa mashandiro emumwe wako, taura mazano, uye kuronga ramangwana.

Semuenzaniso, kana mukwikwidzi A aine yakakwirira-mhando mamakisi seyakaenzana neBat, isu tichafunga nezveWamakaunza A. Zvinoratidza kuti mumwe wake akagadzira mari yakawanda yekambani yakafananidzwa neCOMPLISE B.

8. Bata budiriro

Chekupedzisira, mumwe wako wepamoyo ndiye anobudirira anobuditsa mikana yakanaka uye ichavashandura kuita zvekutengesa. Neiyi KPI, tinogona kusvika pakuziva kuti mumwe wake waanzwisisa sei kutungamira. Kana kubudirira kwebudiriro kwakaderera, mumwe wako ari kuratidza kurumbidzwa kuita.

Kunze kweKpis, bato rekubudirira rinotiudza hunyanzvi uye hunyanzvi hwemumwe wako. Panyaya kana mhedzisiro yacho yakaderera, mumwe wako ari kurasikirwa nemikana mizhinji. Inoratidza kukosha kwekutsiva kwakanaka.

Kuputira kumusoro

Muchidimbu, kubatana kwenzira kunotora basa rakakura mukubudirira kwedu bhizinesi. Nekudaro, kutarisa maitiro emumwe womumwe uye kubata hukama hwakakosha. Nhasi, isu tine CRM SYSTY KPIS yekuongorora maitiro zviri nyore. KPIS yakaita seyakaenzana, mukana pombi, Deal kuverenga, uye kushambadzira chiteshi kunotibatsira nezvehungwaru hukuru. Kunze kweichi, padhuze neyekuvhara, kubata velocity, uye kubata kubudirira ndeimwe yakakosha KPIS.

KPI CRM Metrics inoratidza iyo degree rekubereka kwekambani uye zvinhu zvacho zvese. KPI zvakare inoita kuti igone kuongorora basa revashandi pamatanho akasiyana: Kune mumwe mushandi, department kana unit. Mukukosha, uyu mukana wekuongorora zviitiko uye kukwevera chirongwa chekurudziro yeramangwana.

Ndeipi KPI yaunoda kuti utarise kutevedzana manejimendi? Chiitiko chako nei nazvo, uye chii chaungataura? Goverana mamwe maonero nesu!

Mibvunzo Inowanzo Bvunzwa

Kutsvaga sei iyo crm crm kpis ichivandudza chiteshi chehukama kana bhizinesi rinobuda?

Kutsvaga iyo chaiyo crm kpis inobatsira pakuziva uye kugadzirisa nyaya mukubata kwemunhu, kuwirirana, uye kururamisa zvakanaka.