Iyo Imwechete Yakanakisa Yemahara Facebook Inonamira Chishandiso

Inoshanda Facebook Kusimudzirwa nemahara ekutarisira zvishandiso

Kukwanisa kubatanidza nevanhu pakutanga kwekutenga, vasati vaziva zvavanoda, ndiyo zano rakanakisa bhizinesi. Naizvozvo, vatengesi vekambani vanoshingairira kunongedza venhau. Pakati pemapuratifomu ese ekutaurirana kwerudo, Facebook yakakodzera kutarisisa. Zvichienderana neindasitiri, nekugadzirira kwemhando yemhando, mutengo wemushandirapamwe wekushambadzira pano unogona kunge wakachipa. Mukuwedzera, kushambadzira kwe Facebook kune zvimwe zvakanakira:

• Makambani ari nyore kutevedzera.
• Kuwedzera kwekuwedzera muhuwandu hwevashanyi.
• Yakazara kutonga pane yako yezuva nezuva bhajeti uye yakakwira cpc.
• Pakarepo kudzoka pakudyara.
• Zvakawanda zvekunongedza sarudzo. Ivo vari nyore kuisa kupfuura google ads.

Asi zvinogara zvichichinja algorithm pane ino social network nzvimbo inogona kuve dambudziko. Kusvika vashandisi zvakare kutanga kwekutenderera kwekutenderera kune mukana wekudzikisa kutendeuka mitengo. Naizvozvo, kuti usvike kune vashandisi vakanaka, FB inopa yakawandisa tarisiro sarudzo.

Facebook inonamira

Targeting inhevedzo chaiyo kune zvinangwa mapoka mune internet kushambadzira. Iko kugona kwekutarisira vashandisi neruzivo rwakadai senzvimbo senge nzvimbo, murume kana murume kana zera, uye nezvido, maitiro, zviitiko, zviitiko zvehupenyu, uye zvimwe zvinhu zvakawanda. Kutenda kune iyo micro-inovharidzira mafiringa, mushandirapamwe anosvika kune yeboka rakanangarirwa, kuendesa meseji kuvanhu chaivo vanonyanya kubatsira kune zvigadzirwa kana masevhisi.

Kuti vawane zano revateereri, vanoongorora:

• Dare erudographic (zera, Gender, nyika, Geolocation, mitauro yavanotaura, uye zvimwe).
• Mazuva evhiki uye nguva yezuva apo vanonyanya kushanda.
• Zvido zvavo.

Nzvimbo dzekutanga dzeKutarisana FB:

1. Kufarira, sezvavanokutendera iwe kuti unonongedzera vanhu vanofarira musoro une musoro wechigadzirwa chekushambadzira. Facebook yakavakirwa-mukushanda-mashandiro anopa vashandisi vekanzuru nyaya dzekufarira.
2. Behavieral tarisiro inokutendera kuti usvike vanhu maererano nenhoroondo yavo yekutenga, inofarira, emberi, uye zvimwe. Iyi data inounganidzwa ne Facebook uchishandisa yakavakirwa-mukuongorora zvishandiso pamwe nekushandisa ekunze madheti ekunze. Semuenzaniso, kunongedzera kunonzwisisika indasitiri yekufamba: kutsvaga vashandisi vari kufamba izvozvi kana kuronga rwendo rwavo runotevera.
3. Tsika dzavateereri - sarudzo yekutarisira inoshandisa vatengi rondedzero, webhusaiti, App Traffic, kana Facebook Kubatanidzwa. Ivo vanoshandiswa kuwana vanhu vanotoziva bhizinesi rako.

New Newbies anoshandisa demographic kuvanzika kugadzira kwavo kwekutanga kushambadzira kushambadziro. Iyi mhando inzvimbo yakanaka yekutanga, zvisinei, kushambadzira kunogona kuve kuratidzwa zvakanyanya kune vashandisi veFacebook vasingatauri.

Nei zvichidikanwa

Iyo yakanakisa yemagariro ezvinyorwa zvekuongorora maitiro ndeyekunzwisisa kuti vateereri vako ndiani uye zvavari kutsvaga. Kuvanzwisisa zvichakubvumidza iwe kuti uite zviitiko zvako pamasocial network kwavari, panzvimbo yekushandisa yakafara network. Kana iwe usingazive kuti vanhu ava ndeapi, zvakaoma kuvapa zvavanoda. Zvikasadaro, pane njodzi yekuti vateereri vavete vanozorega vatezvara vako vezvekushambadzira kweshamwari yekushambadzira kwekushambadzira kwekushambadzira.

Chinangwa chikuru ndechekushandisa iyo Facebook Inonongedza chishandiso chemahara: Chikamu chimwe nechimwe chinofanira kugashira zvemukati zvemukati uye kukwidziridzwa kunovafarira.

Sei zvimwe zvaungaona nezve vateereri vako?

Shandisa yechitatu-yechitatu-bato yemagariro ekuverenga mashau ekuongorora kuti uite chaiyo-nguva nhambo yezvenhau yekutsvaga uye kuunganidza data rekuita. Kuongororwa kwedata rakadaro

Kana iwe uchida kubuda zvako vanokwikwidza, iwe unofanirwa kunongedza super chaiyo mazwi makuru mune yako niche kuti uwedzere kuita kwako uye kusvika.

Mahara ekutarisira zvishandiso. General Market Overview

Ndezvipi zvinangwa zvako zve Facebook? Unoda kuwedzera vanyoreri vako? Kana kutarisisa pane hyper-kunongedza vako vanokwikwidza? Chero zvibodzwa zvako, zvakanakira kuve neyakagwinya yekushambadzira newe. Izvi zvinobatsira kwete chete maererano neako ad bhajeti, asi zvakare maererano nekutendeuka uye ROI. Iwe unobhadhara chete kune yako yakakosha inotungamira

Akavakwa-muKufanira-kuita zvishandiso:

• Facebook pixel iri ad mana manejimendi software chikamu che chero bhizimusi repamhepo. Akamboiswa pawebhusaiti, pixel inoshandiswa kugadzira, gadzirisa uye kuyera vateereri emahara, uye gadzira uye otomatiki esynamic ads
• Facebook Ads maneja anokubatsira iwe kumisikidza zvakaringana demographics kana boka reruzivo rwevanhu.
• Nhanho inonyanya kukosha muDhijitari kushambadzira ndeyekugadzira iyo chaiyo chinangwa vateereri. Iwe unogona kukurumidza kugadzira uye kugadzirisa yako vateereri vateereri vateereri veFacebook vanonzwisisika hunyanzvi hune hunyanzvi hunonzwisisika muhuwandu hwevashandisi muhuwandu uye hwakabatana neako fb peji. Kuongorora ruzivo rwako vateereri mavhiki mashoma anozarura mikana mitsva yekushambadzira iri nani kutamba. Zvakare, edza kutamba nevilters kuti vatete vateereri vako.

Zvakawanda zvekuvakwa-mune zvishandiso:

• Yemahara yenguva isingagumi.
• Mukana wekusarudza zvaunofarira kana zvimwe zvigadziriso mupakeji.
• Kushanda kunoita kuti zvinhu zvikwiriso zvinokwikwidza uye zvisikwa zveNiche,
• Iko kugona kushandisa mhinduro kune zvekusimudzira zvinhu mune imwe tinya.

• yakavakirwa-mune zvirambidzo. Hazvibviri kuongorora zvizere mapoka emapoka kana kuzviitira iwe pachako.

Zvishandiso zvechitatu zvebato

Zvishandiso zvechitatu zvebato are being developed for comprehensive management. Targeting is one of the possible basic functions. For example:

Muganho Muganho Wegumi Anenge Anobatsira kuti makambani anotora misika mitsva, sezvo ichikubvumira kuenzanisa musika wazvino, kuti unzwisise kugona kweindasitiri. Zvinokubvumira iwe kuti uenzanise manhamba ezvishambadziro ekushambadzira kubva kunyika dzakasiyana

Buzzsumo, yakavakirwa yemagariro emagariro mapuratiforms, inoita kuti utsvage nzvimbo dzinozivikanwa uye mazwi akakosha kuti uvake rondedzero yezvematongerembo. Iko kugona kwekusimudzira ruzivo, tevera maitiro ako, uye ziva kufurira kusendama.

Espresso. Tora nyore kuwana kune vatengi vako account. Inopa akawanda tarisiro tekinoroji. Semuenzaniso, iyo Dynamic Ads chiitiko inokutendera kuti uratidze kushambadzira kwakasiyana kune vatengi vakasiyana zvichienderana nezvikamu zvaunotsanangura.

Zalster inoshandisa hunyanzvi hwekungwarira kuti ugadzirise mabhata, mabhajeti, uye zvinangwa zvekuwedzera yako ROI. Inofukidzawo mamwe mapuratifomu kusanganisira Instagram uye Pinterest. Ine pane yekudzora pane yekudzora yekutsvaga kufambira mberi kwemishambadziro yekushandisa iyo svikiro uye inobatanidza neanononoka kuendesa zvigadziriso munguva chaiyo.

Zvese zvezvinyorwa zvezvematongerwo enyika uye auyetics chishandiso chakavakwa chine hunyanzvi hwakavakwa. Pakati pavo: SECE, HOOTPE, HOOSCHERIS, HOOSCHE, HOTSUIT, Rigger, Rigger, Righto, oktopost nevamwe uye vamwe. Vanosanganisa pfuma manejimendi manejimendi mashandiro pane chimwe chikuva chekubatsira vashandisi kuzadza mabasa mazhinji:

• Zvemukati curation uye kuronga.
• Analytics uye kuongorora.
• Otomatiki kukwidziridzwa kwezvinhu zvinobudirira.

Kuti ipfupise muchidimbu, pane zvakanakira kuvashandisa:

• Imwe dhibhodhi kugadzira, kurongedza uye track metric kubva kuwanda Facebook mapeji mumasekondi.
• Facebook yeAI-Powered yekushambadzira chishandiso chekutsvaga iyo yakakwana chinangwa vateereri kuti vateerere vako.
• Kubatanidzwa kwakazara ne Facebook Pixel uye WordPress.
• Chikuru Chekugadzira chishandiso nemahara matemplate, mifananidzo uye zvikamu zvikamu.
• Nguva yekuchengetedza nguva yekuzvitakura zvishandiso.
• Wedzera kutendeuka uye kudzvanya-kuburikidza nemitero.

• Haasi ese ari nyore kushandisa uye anoda chero hunyanzvi hunyanzvi.
• Iyo yemahara vhezheni inogumira kusvika pamazuva manomwe kusvika makumi matatu.
• Haasi munhu wese ane mbozhanhare app kana anoshanda nemazvo pane mafoni mafoni.

Izvo zviri nani uye nei

Pakutanga, bhizimusi rebhizinesi rinoda kwazvo rekugona kugona kwekutarisira uye kutarisisa boka rakakodzera reboka revanhu rekushandurwa mune yekutanga nzvimbo. Ndokunge, shandura Facebook ads mune chaiyo inogona vatengi uye, ine ruzivo rwakakosha, uve pamusoro pekuongorora. Kunyangwe kana pasina nzira yekubhadhara masevhisi eInternet Marketter, gara uchitsvaga vateereri makuru, semuenzaniso uchishandisa estargeting.io, uye wozoenderera mberi kune vakagadziriswa vateereri uye vakafanana vateereri. Shandisa zvishandiso zvakakosha kwazvo kune izvi.

Iyo FB Puratifomu inopa inokwikwidza yekushambadzira mamiriro. Mabhizinesi uye mabhizinesi anogona kuwana yavo mameseji kuVanhu vakaringana zvichienderana nezera, nzvimbo, varume, zvido, uye zvimwe. Mashandiro Ekuita? Kana iwe ukaisa maFacebook ads kuti uwedzere E-Commerce kutengesa nekusarudza vatengi vanofarira, iwe unogona kusvika vanhu vakadzvanya bhatani ikozvino vhiki rapfuura. Tarisa uone zvakanakisa zvekutarisa zvekushandisa zvekutsvaga.

Rexx.io

Gadzirira nguva yako nekuwedzera nyore nyore mutsva usina kushandiswa kune yako ad seti. Tsvaga zvido zvisina kufanira zvisina kufanira zvekuti vamwe vatengesi uye varidzi vebhizinesi havana kuziva nezvazvo. Chirongwa ichi chinopa mikana yekunyatso kurova mukwikwidzi.

Tsananguro pfupi:

Rexx.io is a otomated Ai chishandiso iyo inozivisa zvido zvako zvinokwikwidza hazvizombowana.

Iyo Yakavakwa-Muvavhara chikamu chinokutendera iwe kuHyper-chinangwa vateveri vanopisa mune chero niche.

Ziva pachine nguva izvo chaizvo zvinangwa zvekunakirwa mune zvaunoongorora zvaunoongorora saka hapana basa rekufungidzira. Kumhanyisa kutsvagurudza kwako nekuchengetedza maawa ekuchengetedza basa. Ingoisa chinyorwa chakafara uye uwane runyorwa rwe hyper-chinangwa zvido. ConnecExplore yakabatanidzwa zvakananga neako Facebook account.

• Injini yekutsvaga ine simba nezvido zvinowana vateereri vanokurudzirwa.
• Tsvaga akati wandei mazwi akakosha panguva imwe chete. Iyo auto-zano chimiro inowana ese akakosha mazwi mazwi kana uchitsvaga.
• Kugona kuwedzera kwako kutsvaga.
• Nyore kurongeka uye toolbar.
• Inotsigira mitauro yekune dzimwe nyika (43),
• Ine nzvimbo yakawanda kune target yakaunganidzwa misika.

• Mazuva makumi matatu muedzo wakasununguka
• Kuita basa rakaoma

А Аtargetinging.io: Overview

Adtargeting ndiyo yakanyanya kufarira chinangwa chekushandisa chishandiso. Zvinokubvumira iwe kuti uwane zvakavanzika kana niche zvaunofarira zvevateereri makuru ehurukuro nemazwi uye kuwedzera roi yako pa Facebook Kushambadzira Tangi.

Iyo BLOG LINE kubva kuwebhusaiti yepamutemo ine matipi ekutarisa uye kuongorora ruzivo, tsvaga iyo yakasarudzwa faira, ongorora parmeter yemukwikwidzi akabudirira uye vateereri vayo, kana kudzivirira zvikanganiso zvevatengesi vemuno. Runyorwa chaidzo pane kushandiswa kwechishandiso chezvemitambo yemitambo, kune vanyori, zvirongwa, vateereri, iyo indasitiri yerunako, mabhizinesi emuno, zvirongwa zvemunharaunda, zvirongwa zvekumira pamudyandigere uye vamwe.

• Marobhoti ekutsvaga wega ari kushanda nedatabheti yakazvimirira. Usashandise zvinongedzo nedzimwe injini dzekutsvaga kana mabasa akafanana kushandisa yavo data.
• Yese yekushambadzira data data inovandudzwa munguva chaiyo.
• Kuoneka kwemhinduro. Nyore graphihs kana machati.
• Adtariget inopa kutsvaga mumitauro 5, kusanganisira Chirungu, Chinese, chiJapanese, Russian neGerman.
• Iyo yepamusoro chati inoratidza rondedzero yezvakakurumbira zvido kana mazwi akakosha nemaonero akasiyana. Izvi zvinokubatsira iwe kuchengetedza nguva uye kusarudza sarudzo dzakakodzera kwazvo.
• Inopa vateereri saizi vasina chero kurambidzwa senge geolocation, democaphics, kana kuiswa.

• Iyo yemahara yekutanga chirongwa ine mashoma mashandiro. Kune vanobhadharwa module kune vashambadziri uye zvido zvepamusoro.
• Iyo nguva yekuyedzwa yeiyo yakazara vhezheni inosanganisira kuchinjisa kuchirongwa chemutero.
• Iko hakuna nzira yekudzima zvakananga kuronga yako mutero chirongwa. Kana iwe uchida kuchinja chirongwa chako, kutanga wabvisa yako yazvino kunyoreswa uye wozonyorera zvakare kune imwe.
• Iko hakuna nzira yekuvandudza yako kadhi ruzivo zvakananga. Iwe unofanirwa kutanga wabvisa kunyorera kwako kwazvino.

Zvabuda

Mumashoko akareruka, izwi rekuti chinangwa rinoreva chinangwa. Ndokunge, kushambadzira kwakanangidzirwa ndiko kushambadzira uko kunovanzika pane chimwe chikamu chevateereri. Zvichienderana neruzivo rwunowanikwa pachena, hurongwa hunounganidza boka rekuratidzira kushambadzira zvichienderana neiyo yakatarwa maitiro.

Iyo tekinoroji yekushambadzira kwakanangidzirwa kunoenderana nekugamuchira uye kugadziriswa kweruzivo nezvevashandisi veSocial network. Iye anoshanda nehurongwa hwakawanda hwe data, uye wobva wapatsanura vanhu kuita mapoka. Nekuda kwekushandisa kwechishandiso chekushandisa, kushambadzira kwakagadzirirwa izvo zvinoda kuti ruzivo rwacho rwakapinda nemushandisi uye zvaanofarira.

Mahara Facebook Ad zvishandiso ndezvekusimudzira mabhizinesi madiki ayo asingakwanise kuwana rupo rwekushambadzira bhajeti. Ivo vanokubatsira iwe kucherechedzwa pane zvemagariro zvemagariro. Nekudaro, mabhurawuti anoshandisa zvishandiso zvemahara anofanirwa kuziva kuti pane zvausingakwanisi kushamisika kweshanduro zvemahara uye kushanda kwakakosha.

Zvirinani kuyedza, test uye kugadzirisa yako Facebook Advan trateing zano kuti uwane mhinduro dziri nani pane nguva! Brands anotsvaga mamwe madhiri ezvakarepo uye akaomarara ambiro anofanira kufunga kusimudzira kune chirongwa chakabhadharwa. Uye zvakare, tarisiro inovakwa mune yakanyanya kutaurwa manhau yekutarisira zvishandiso, kusanganisira facebook. Zvishandiso zvekurudyi zvinogona kukubatsira iwe kuwedzera kudzikama kwemisangano yako nekupa rumwe ruzivo, otomatiki basa rako, uye kushandisa yako bhajeti zvakanaka.