You might have heard about Google AdSense – one of the many Google products, or even already use it. But what it is exactly, how to use it to monetize your website and how to increase your earnings? From setting it up, to finding out how I manage to double AdSense earnings and even triple my AdSense earnings by getting increased CPM rates on my websites, follow the full guide to get all the answers to your website monetization questions – of course, all for free, no investment required at any point in time.
What is meant by Google AdSense? Google AdSense is the advertisement display service of Google, and is an auction based system, as it will display the advertisement from the highest bidder for given keywords available on the display website. It is one of the easiest ways how to make money online for beginners such as new bloggers, aspiring online publishers or online content owners.
The use of Google AdSense is pretty simple for any online publisher such as a blogger or another online content creator or website owner.
All that you have to do, is to create a Google AdSense account, to setup the Google AdSense account tags on your website by adding a piece of HTML code in the website source, to setup the AdSense payment threshold, and to do the Google AdSense add payment method.
Then, wait for the Google AdSense service to display the highest paying ads per CPM rates on your website, for visitors to see these ads, and get paid on the selected payment method as soon as you have reached the payment threshold that you have setup.
Where can I use Google AdSense on my website? It can be used anywhere on the website as long as the policies are respected. For example, ads won't be displayed on forbidden content.
Set up Google AdSense account on your website is pretty easy, once your account has been created and you have added the correct website to that account.
Go to your Google AdSense service account, find the menu Ads, the sub menu AutoAds, and click on the Setup Auto Ads button.
A pop-up will open, displaying a code you have to add on your website to start displaying ads and earn money from Google AdSense on your website automatically, as the system will find itself where to place the ads, and which ads to display.
That's all you have to do to start to make money online!
Once you have setup your account, and added the code to your website, all you have to do to start to make money online from the Google AdSense service is to create more interesting content and bring more visitors to your website.
The more visitors you have, the more you target the right keywords for which advertisers are willing to pay the highest CPM rates, the more you will make money online from Google AdSense.
Expect to make an average of $3 per one thousand visitors, especially at the beginning.
Once you have added your bank account as a Google AdSense payment method, you must also set an AdSense payment threshold, a defined amount above 70€, that will trigger the Google AdSense payment every month, if your account earnings reaches that value, directly to the bank account you have defined.
Google AdSense is not known to be one of the best ad exchange network especially not regarding money paid, as it is generally around $3 per thousand visits.
How much do Google AdSense pay? AdSense rates are around $3 per thousand visits
However, it is one of the easiest to implement to maximize these earnings and monetize your website effectively, as it can manage by itself the ads placements and the ads selection, thus leading to increased ad earnings compared to other ad networks like AdSense.
The AdSense rates like in any other ad networks, depends on the web page content, the amount of keywords existing there that matches or are similar to the keywords searched by the visitor, and the auction that will be won by the highest bidder for that keyword on the Google AdWords network.
To maximize these earnings above $3 per thousand visits, it might be a good idea to check some of the best paying AdSense alternatives.
In our experience, we have an average of $0.5 per thousand visits with Google AdSense service, while we easily reach $6 per thousand visits with the exact same content using highest paying AdSense alternatives such as Ezoic mediation system as explained below.
AdSense revenue for 1000 visits of $0.5 with our website
The best alternative to Google AdSense for blogger in terms of maximizing the money made by the website is the Ezoic mediation system that will look for the highest paying advertiser, including the alternative AdSense competitors, and display the highest paying ad on your website from tenth of advertisers, leading to increased Earning Per Mille Visitors and highest CPM rates that can easily reach $10 to $15 per thousand visits. However, it is necessary to have at least 10 000 unique visitors per month to be able to register on the system.
The PropellerAds native ads alternative ad AdSense can also be a good solution, with ads that can reach $5 per thousand visits, and without any limitation to the content monetized - for example, it is possible to monetize content that doesn't respect Google AdSense service policies with PropellerAds native ads, and that don't have enough unique visitors to join the excellent Ezoic mediation system.
It allows to create all kind of creative ads: popunder to monetize any first click within your website, direct link to put a link on literally anything that can be clicked, from a picture on your website to an Instagram story, or push notifications, among other creative ways to monetize your website.
Before reaching 10 000 unique visitors a month, or even without having being accepted by AdSense, you can increase your website earnings by using another ad network such as PropellerAds native ads that will also allow you to earn through Push notifications.
How to triple AdSense earnings?
Once you have reached 10 000 unique visitors a month, and joined the Ezoic mediation system alternative to Google AdSense, and linked it with your Google Analytics account, you'll be able to reach a unique report in the Big Data Analytics provided by the Ezoic platform, that will show you which keywords are actually bringing you the most value.
Then, simply write more articles on your Wordpress blog including these exact keywords, and bring more visitors that will click on high paying advertisements from the other ads like Google AdSense and the Google AdSense service itself.
In my case, this allowed me to increase my earnings by 270%, or to multiply them by 3.7 simply from switching from AdSense to Ezoic mediation, the best ad exchange network for display ads without paying any fee nor providing a credit card number.
While Google AdSense is the easiest way to monetize a website, provided that they accept you in their network, they usually do not offer the best earnings due to the fact that like any online advertisement agency, they only have a limited pool of advertisers that are paying for ads.
By joining an AdExchange network instead, you will be able to access ads from several ad agencies, and an intelligent system like the Ezoic platform will be able to find for your visitors the highest paying ad from these different agencies, thus increasing your earnings.
On top of that, the Ezoic mediation system also offers advanced Data Analytics with their Ezoic Big Data Analytics that allows you to find which content brings the most earnings, and therefore help you increase them by writing more related articles.
How does Google AdSense work? Google AdSense displays highest bidding ads on your website for the keywords included in your content on which advertisers are bidding.
How much can you make from Google AdSense? The amount you can earn from AdSense is unlimited. Expect about $1 earning per thousand visitors with Google AdSense, which can of course vary greatly depending on your audience and the keywords targetted by advertisers. However, you can double AdSense Earnings by switching to PropellerAds native ads and to triple AdSense earnings by switching to Ezoic mediation.
How can I make 3000 a day? The best way to make 3000 a day is to join Affiliate Marketing programs and build up a solid source of income, for example through display ads on your websites.
How can I make $2000 a day? The best way to make $2000 in a day is to become a successful consultant and to sell your services for a day - or to become a successful marketer. In any case, it will most likely require a lot of work.
How can I make $100 a day? Making $100 a day of passive income is very realistic by creating a website about your favorite topic, and creating great content by following the best practices to write a good article and repeating it again and again, until you'll be able to monetize your website properly and get increased CPM rates that will ultimately bring you $100 a day of passive income revenue - this should be achievable after reaching more than 300 000 visitors per month on your website.
How can I make $50 a day? To make $50 a day of passive income from Affiliate Marketing programs, create a website on your favorite subject, a personal blog, and repeat the process to write a good article until you reach 150 000 unique visitors per month - you will then be able to get CPM rates bringing you $50 a day.
Can I have 2 AdSense? You can have two AdSense accounts but they must be on different emails.
Can I make another AdSense account? You can make different AdSense accounts, but you have to use separate emails for each account.
When should I apply for Google AdSense? You should apply as soon as your website has some original content, such as about 10 unique blog posts.
Is it hard to get AdSense approval? It is not hard to get AdSense approval if you respect their policies.
How do you qualify for AdSense? To qualify for Google AdSense, you must adhere to their policies and have at least some unique and original content, that is not against their policies.
How do I start AdSense? Start AdSense by creating an account, getting your website validate, and adding the code in your HTML.
How many times can I apply for Google AdSense? You can apply for AdSense as many times as you want. However, if you do it too often, you might get permanently banned.
How many visitors do you need for AdSense? There is no lower visitors limit to apply to AdSense, but your website should have a minimum of genuine content.
What happens if I cancel my AdSense account? You will not be able to display ad and earn money through Google AdSense.
About the author - International Business Consulting Yoann is an International Business Consultant, facilitator and coordinator. He worked more than 10 years in global business, supply chain, financial, SAP ERP projects, Web and SEO optimization for various industries, such as logistics, cosmetics, consumer goods, beauty care, or fashion, in more than 30 countries around the globe.
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